AI avatar, also known as a digital avatar, are human-like bots that are created by AI-powered technology to increase human interaction. While digital avatars don’t only have a humanoid appearance, they can also communicate with people with the help of Natural Language Processing (NLP) algorithms.
AI-powered avatars, virtual 3D models that looks like humans, have become more realistic thanks to rise of deep learning and availability of millions of hours of footage showing every detail of the human body and face. There is a growing body of evidence that humans respond more favorably to the human face and companies are starting to take advantage of this using AI-powered avatars.
What takes AI avatar one step further than ordinary bots is that humans are more comfortable interacting with human-like beings. There is evidence from both the academic and business world supporting that avatars can improve customer satisfaction and enhance sales: